This week saw the release of Katy Perry’s latest single, but why has everyone got so excited? Well, that’s simple, and it’s not because of the 'buzz' around this being the lead single from Katy’s much anticipated 7^th studio album.

No, it's because, in the music video for the ‘Woman’s World’ single, Katy features the one and only Womanizer Premium!

A Woman's World

Woman’s World is an anthem to the empowerment of women, with the video featuring Katy and her backing dances strutting the stage with more than just the Womainzer. With bottles of ‘Whisky for Women’, bejewelled drills and hammers, and a fully loaded ‘tool belt’, the video plays a vital role in breaking down societal taboos and encourages constructive and open conversations about female pleasure and sexual well-being.

And what better way to take control of the stigma surrounding female pleasure and sexual wellness than with a Womanizer!

Womanizer, Womanizer, it's Just a Womanizer!

The Womanizer range has been a firm favourite for women across the globe, so it's no surprise to see the Premium in this video. It boasts an ideal blend of cutting-edge features, including pleasure air technology that tantalizes the clitoris without any physical contact! Its one-of-a-kind design features ultra-soft silicone and a choice of 12 intensity levels.

Equipped with a smart silence feature that only activates when in contact with skin, that adds an extra layer of discretion it also features the Autopilot function to guarantee every orgasm will be a new and exhilarating adventure.

The video premiered on 11^th July, with her new album following on 20^th September.

Discover the Womanizer Range at Nice ‘n’ Naughty here.

For all things Katy Perry, check out her official website here.